WEBINAR: 6 free ways to bring in new customers and keep them coming back

Looking to get more business this summer? Check out this free free webinar we co-hosted with with GoDaddy Social, where you’ll learn six social media and reputation management tips that your small businesses can put into practice today to bring in more customers! 

In this virtual workshop, you’ll learn how to:

  • Bring your business to life with high-quality photos and Instagram Stories
  • Turn happy customers into customer advocates
  • Use local and branded hashtags on Instagram and Twitter
  • Get chosen by more customers looking for businesses like yours
  • Take control of the conversations happening online about your business
  • Gather customer feedback and take action on it

Our co-host, Geoffrey Brown of GoDaddy Social, was kind enough to answer a few questions that provide a primer for the kinds of tips we share in the webinar. 

Q: Who are my happy customers and how do I find them?

Geoffrey: Your happy customers are the ones talking positively about you on review sites and tagging your business in photos on your social media channels. Get engaged with them, make them feel special. Give them a public shout out for leaving you a review or tagging you in a post. It helps them feel appreciated, and it helps you create brand awareness and engagement. 

Q: Why is having an Instagram account for your local business important?

Geoffrey: Instagram is important for a local business because its does three things: 1) It’s the mecca of user-generated content (so it helps you save time as a business creating content and it helps you become even more engaged with your audience), 2) you can capture “in-the-moment content” on your stories show them behind-the-scenes or by going live and answering questions, and 3) it gives you a chance to show even more of your personality. 

Q: How often should I be posting on Twitter or Instagram? 

Geoffrey: I suggest posting on your social media sites 2-4 times a week. It gives you a chance to vary your content and engage with your customers. It also provides an opportunity for you to promote an event or special you might have going on at your business.

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