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National survey also highlights local businesses’ top worries, opinions on political and policy concerns, and how sentiment translates into actions like hiring and expansion
SAN FRANCISCO – May 2, 2017 – Womply, the leader in front office software for small- and medium-sized businesses (SMBs), today released the results of a national small business sentiment and intentions survey that polled thousands of owners in all 50 states. The study, which is released to coincide with the U.S. Small Business Administration’s National Small Business Week, reveals that local merchants are overwhelmingly optimistic about business prospects, with their confidence driven by customers, employees, and the election of a new U.S. president.
“The country’s 28 million small businesses are an important bellwether and a window into the pervading mindset on Main Street,” says Womply spokesperson Brad Plothow. “By understanding what local business owners are thinking, we can make predictions about where the economy, labor market, and even the political landscape may be heading throughout 2017 and beyond.”
The study draws correlations between what’s driving optimism or pessimism for small business owners and how that sentiment might affect actions like hiring, increasing wages or benefits for employees, and intentions to expand or liquidate the business. Read the full report here.
“In 2017, we’ll see a number of important conversations play out that will impact the collective psyche of American small businesses,” Plothow says. “Local merchants are clearly tuned into current events and factor the broader economic and political landscapes into their business decisions. Small businesses will continue to drive economic and job growth in the U.S. as long as confidence and optimism remain high.”
Womply is a software-as-a-service (SaaS) provider to small and medium businesses and one of the fastest growing software companies in America. Our mission is to use technology and data to grow, protect, and simplify small business. Every day we serve tens of thousands of merchants, across 400+ business verticals, in every corner of America. To learn more, visithttp://www.womply.com or email firstname.lastname@example.org.