online presence

How to know the right time to expand your small business

In this 5-minute read: How to know when to expand your small business What is involved with expanding your business? …

Dec 10, 2019

CCPA compliance: 8 things every small business should know

Small businesses, be aware: you’re not exempt from the California Consumer Privacy Act (CCPA).  Signed into law in 2018, the …

Dec 10, 2019

6 best practices for successfully launching a small business

In this 6-minute read: Test your idea Understand your market Get to know your customer Establish funding Structure your business …

Dec 09, 2019

How to create and build an effective brand

In this 10-minute read: What is a brand? How to create your brand How to build your brand and create …

Dec 06, 2019

Complete guide to fulfilling and shipping orders for your online store

In this 10-minute read: What is order fulfillment? What you need to know about the order fulfillment process Creating a …

Dec 05, 2019

Guide to starting your first marketing campaign

In this 6-minute read: Determine your marketing goals and how you will measure success Define your target audience Perform market …

Dec 05, 2019

How to set up an eCommerce store for your small business

In this 11-minute read: Decide what products to sell Will you warehouse your own products or dropship? Come up with …

Nov 26, 2019

Guide to small business loans: How to apply, best types, and tips

In this 10-minute read: When should I get a loan for my small business? Questions to ask before getting a …

Nov 20, 2019

How long should you wait before replying to an online review?

In this 5-minute read: When is the ideal time to reply to customer reviews? Should you wait to respond, even …

Nov 13, 2019

How to create ads in Instagram Stories for your small business

In this 5-minute read: What are Instagram Stories ads?  Ideas for your Instagram Stories ads Best practices Plan your ad …

Nov 12, 2019

How to market your hair or nail salon with Instagram Stories

In this 5-minute read: What is Instagram Stories?  How can Instagram Stories help market your hair or nail salon? Instagram …

Nov 12, 2019

How to use Instagram Story Highlights to market your small business

In this 5-minute read: How can Instagram Story Highlights help me market my business? How to create Instagram Story Highlights …

Nov 11, 2019

How to analyze your Facebook Ads data

In this 6-minute read: What are your goals for Facebook Ads? Calculate your ROI The most valuable Facebook ad metrics …

Nov 11, 2019

Small business: 10 tools for sharing content on social media

In this 7-minute read: Why use tools for social media management Free tools for posting on social media Low-cost tools …

Nov 11, 2019

How to promote Tweets on Twitter for your small business

In this 6-minute read: What is a promoted Tweet? Why you need Twitter for Business Best practices for Twitter advertising …

Nov 08, 2019

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