online presence

6 proven methods to improve your business’s online reputation

In this 5-minute read: Provide a memorable customer experience Improve your website Get regular online reviews (and respond to them) …

Feb 21, 2020

What to do when you get a fake Google review of your business

In this 5-minute read: How to tell if a review is fake How to respond to fake reviews How to …

Feb 19, 2020

Top local Washington, DC business resources

In this 5-minute read: 11 best local resources for Washington, DC businesses The nice thing about starting your own business …

Feb 18, 2020

Best options for designing or updating your small business logo

In this 6-minute read: Best practices for logo design and branding Where to start Options for your logo creation Your …

Feb 14, 2020

How to choose the right email marketing solution for your business

In this 5-minute read: Features to consider when choosing an email marketing solution Top email marketing solutions for small business, …

Feb 13, 2020

Which social media site matters most for local businesses?

In this 5-minute read: Social media trends and facts The big four If you had to pick one platform for …

Feb 11, 2020

How to turn customer data into customer loyalty

Smart small business owners understand the value of repeat customers—who, research shows, spend 67 percent more than other customers. What’s …

Feb 07, 2020

How (and when) to remove Instagram comments on your business posts

In this 5-minute read: Why consumers comment on Instagram What to do about negative comments on Instagram How to remove …

Feb 07, 2020

The complete guide to Facebook marketing for small businesses

In this 9-minute read: Creating and optimizing your business Facebook page Best types of Facebook posts Setting up a Facebook …

Feb 06, 2020

How to set up a Talkwalker account for your small business

In this 5-minute read: What is Talkwalker? Free tools that you can use with Talkwalker How to set up Talkwalker …

Feb 04, 2020

Why (and how) you need to put your restaurant’s menu online

In this 5-minute read: Why every restaurant needs an online menu Key features of an effective online menu Using your …

Jan 31, 2020

How to remove Facebook reviews from your local business page

In this 5-minute read: Can I remove a Facebook review? Should I remove Facebook reviews? When should I remove Facebook …

Jan 30, 2020

What to do if you get a BBB complaint about your local business

In this 7-minute read: Purpose of the Better Business Bureau Process of filing complaints with the BBB What you need …

Jan 29, 2020

11 free ways you can use PR to grow your small business

In this 10-minute read: What is PR for small businesses Why should your business have a PR plan Earned media …

Jan 25, 2020

Best practices of running a YouTube channel for your small business

In this 5-minute read: Identify your goals Produce good, professional content Develop a schedule Be mindful of your audience Use …

Jan 17, 2020

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