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The State of Local Restaurants 2020

ST. LOUIS, MO


We analyzed transactions for every day of the 2019 calendar year at 36,000 local restaurants across the United States, including St. Louis. The result is a comprehensive look at when local restaurants make the most money, when they seat the most guests, and when customers tend to spend a little extra when eating out.

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How much do restaurants in St. Louis make on an average day?

On a given day, restaurants in St. Louis brought in $1,114 in revenue. The average restaurant processed about 39 transactions each day while seeing customers spend an average of $28.62 per ticket.

Sales Revenue Transactions Ticket Size
$1,114 39 $28.62
     

 

What days of the week are restaurants in St. Louis busiest?

Fridays and Saturdays are busy at restaurants across the country, and things were no different for St. Louis restaurants

 

 

 

 

 

 

What time of year do restaurants in St. Louis make the most money?

St. Louis locals clearly love to dine out regardless of the season, but what does the average year look like from week to week at restaurants in St. Louis? Let's take a look.

 

Top 5 days for St. Louis restaurants

Mother's Day weekend was responsible for the single-biggest day of the year for local restaurants in St. Louis. Father's Day weekend was also big for restaurants in St. Louis, accounting for the second biggest day of the year.

#1 #2 #3 #4 #5

5/11/19

Mother's Day Weekend

6/22/19

3/16/19

5/4/19

4/27/19

Saturday Saturday Saturday Saturday Saturday

 

St. Louis restaurants on prominent days

Restaurants look to events and holidays to generate big sales for their business. Here's how prominent days rank compared to the average day.

  Day rank based on total sales How much did restaurants that were open make?
Day Day Rank Total rev vs avg % of restaurants open Avg rev Rev vs avg Avg txns Txns vs avg Avg ticket Ticket vs avg
New Year's Day 332 -46% 55% $930 -16% 27 -30% $34.19 19%
Super Bowl Sunday 166 -1% 78% $1,188 7% 36 -6% $32.65 14%
Valentine's Day 114 11% 88% $1,190 7% 41 5% $29.26 2%
St. Patrick's Day 116 10% 78% $1,331 20% 41 5% $32.60 14%
Friday before Easter 24 55% 96% $1,525 37% 53 35% $29.02 1%
Saturday before Easter 13 67% 97% $1,624 46% 53 37% $30.50 7%
Easter Sunday 284 -27% 60% $1,153 4% 34 -13% $34.22 20%
Cinco de Mayo 15 62% 83% $1,857 67% 56 43% $33.28 16%
Friday before Mother's Day 25 55% 97% $1,512 36% 53 37% $28.41 -1%
Saturday before Mother's Day 1 83% 94% $1,836 65% 54 38% $34.30 20%
Mother's Day 38 49% 82% $1,723 55% 45 14% $38.70 35%
Friday before Memorial Day 29 53% 100% $1,449 30% 50 28% $29.18 2%
Saturday before Memorial Day 70 41% 96% $1,392 25% 44 13% $31.72 11%
Memorial Day 313 -38% 57% $1,024 -8% 34 -12% $29.97 5%
Friday before Father's Day 34 51% 99% $1,441 29% 49 25% $29.55 3%
Saturday before Father's Day 11 69% 99% $1,613 45% 50 29% $32.08 12%
Father's Day 101 19% 85% $1,329 19% 37 -6% $36.19 26%
4th of July 359 -58% 52% $769 -31% 27 -31% $28.61 0%
Friday before Labor Day 72 41% 92% $1,454 31% 51 32% $28.29 -1%
Saturday before Labor Day 74 40% 92% $1,439 29% 46 18% $31.34 10%
Labor Day 316 -39% 50% $1,166 5% 38 -3% $31.00 8%
Halloween 239 -16% 86% $925 -17% 35 -11% $26.77 -6%
Thanksgiving Eve 97 21% 86% $1,340 20% 43 10% $31.22 9%
Thanksgiving 364 -70% 43% $661 -41% 20 -48% $32.80 15%
Christmas Eve 341 -50% 49% $956 -14% 29 -26% $33.21 16%
Christmas Day 365 -82% 24% $696 -38% 23 -41% $30.04 5%
New Year's Eve 228 -14% 66% $1,237 11% 36 -8% $34.51 21%

Methodology

Womply analyzed daily revenue for over 36,000 restaurants in all 50 states, as well as the District of Columbia, for all 365 days of the 2019 calendar year. Restaurants were only included in the analysis if they qualified as small businesses, Womply had a full year of transaction history, and the business recorded multiple transactions per day, on average.

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