small business marketing

3 spring-cleaning tips that will make your online business listings more attractive

Taking the time to clean up your online listings will help you attract new customers and increase your sales.

Mar 07, 2018

How treating your reviewers like your friends will improve sales

Online business reviews don’t just help attract new customers, it’s a place to strengthen and engage your most supportive shoppers.

Mar 06, 2018

Womply Unveils Womply Engage, a Complete Customer Management and Marketing Automation Engine for Small Businesses (Business Wire)

Cloud-based software platform automatically creates customer records with contact information, and sends targeted emails to prompt repeat visits. SAN FRANCISCO […]

Feb 06, 2018

3 Ways to Use Online Review Sites to Your Advantage (Small Business Expert Forum)

By Brad Plothow Many small businesses still operate as if customers find them while window shopping or thumbing through the Yellow […]

Feb 01, 2018

5 simple strategies to keep your customers coming back

Customer retention can make or break a business. Here are 5 ideas to keep your customers coming back.

Jan 25, 2018

Why small business owners should care about reputation management

More than ever, consumers want to know what your past customers say about your business. Your reputation isn’t just on the line–it’s one of the biggest factors in the modern shopper’s purchase decision.

Jan 04, 2018

A resolution all small businesses should make in 2018

It’s resolution season. And while everyone is hitting the gym this week, ordering that kale salad instead of the burger, too many business owners forget one resolution that will pay out for the year to come: Reputation Management.

Jan 03, 2018

The Instagram double-dip

Increase your market reach and spruce up your review listings to attract more new customers with the same content you already use on your social media sites.

Dec 21, 2017

7 sites for free stock image for small businesses

It’s hard to beat original content or photos when attracting new customers, but when times are busy and budgets fixed, it helps to have a few go-to spots for free, high-quality photos.

Dec 21, 2017

The shopper’s social media

When small and local businesses recognize review sites for what they are, the shopper’s social media, they’ll be able to rise above the noise and chaos of other social platforms and access the best traffic available.

Dec 20, 2017

Review sites: The local business gateway to in-store sales

Review sites provide local business with a no-cost-high-return advantage and it delivers the most valuable customers to physical stores. It is also one of the most underutilized tools among small businesses.

Dec 13, 2017

Are your forfeiting 90% of your foot-traffic?

Two-thirds of businesses haven’t claimed their online listings on sites like Yelp or Google My Business. That means customers are going somewhere else.

Dec 12, 2017

Turn your 1-star reviews into 5-star results

Rather than ignoring negative reviews or hoping they’ll go away, these 3 businesses found ways to engage their customers through the use of negative reviews.

Dec 11, 2017

Understanding your “Review Ratio”

97% of people not only look at reviews before visiting a store, they consider it a vital factor in their decision to hire and use your services, shop and visit your store, as well where to dine. So what is it they’re looking for and how does it factor in their choice?

Dec 07, 2017

The most important email you’ll send this holiday season

Next year! That’s when email marketing will play a bigger role in your sales and business strategy, right? It’s easy to postpone marketing email promotions with everything on your plate during the holiday rush, but this is one email you shouldn’t overlook.

Dec 06, 2017

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