customer retention

8 steps to prepare your small business (or freelance gig) for the holidays

In this 6-minute read: Determine holiday hours well in advance Adjust online listings Resolve staffing issues and time off Order …

Dec 03, 2021

The most important email you’ll send this holiday season

Next year! That’s when email marketing will play a bigger role in your sales and business strategy, right? It’s easy to postpone marketing email promotions with everything on your plate during the holiday rush, but this is one email you shouldn’t overlook.

Nov 30, 2021

7 ways to reassure restaurant customers during a pandemic 

In this 6-minute read: Helpful tips to reassure restaurant customers Providing alternative dining and delivery options Keeping your customers informed …

Dec 15, 2020

What is a remarketing campaign (and how can it help my small business)?

In this 5-minute read: What is remarketing and how does it work? How can remarketing help my business? What platforms …

Dec 10, 2020

How to create a business email account (and important tips)

In this 6-minute read: Why use a business email address How to create a business email account Tips for using …

Oct 23, 2020

How to get more comments/followers on your hair/nail salon’s Facebook page

In this 6-minute read: How to get more engagement on Facebook for your nail or hair salon  How to get …

Oct 14, 2020

3 easy ways to create email templates for small business marketing

In this 5-minute read: What is an email template? Advantages of using email templates When to use an email template …

Oct 13, 2020

Top 5 small business marketing mistakes

In this 6-minute read: Why you shouldn’t spend money on advertising right off the bat How crucial is an online …

Sep 22, 2020

How do I make sure my restaurant staff is properly sanitizing tables post COVID-19?

In this 5-minute read: Steps for sanitizing restaurant tables and other hard surfaces after COVID-19 Communicate with your staff members …

May 12, 2020

How to attract and keep customers after COVID-19

In this 3-minute read: Constant and accurate communication Continue to offer online and curbside services New promotions to consider Keep …

May 01, 2020

How to get your restaurant started with delivery or carry-out during COVID-19

In this 6-minute read: Is a delivery service right for your restaurant? What you’ll need How to use third-party services …

Mar 23, 2020

Resources and tips to help salons and barbershops respond to coronavirus (COVID-19)

Important PPP update for 2021 On December 22, 2020, Congress passed a bill renewing funding under the CARES Act, including …

Mar 20, 2020

How to turn customer data into customer loyalty

Smart small business owners understand the value of repeat customers—who, research shows, spend 67 percent more than other customers. What’s …

Feb 07, 2020

How (and when) to remove Instagram comments on your business posts

In this 5-minute read: Why consumers comment on Instagram What to do about negative comments on Instagram How to remove …

Feb 07, 2020

The 14 best types of social media posts for small businesses

In this 6-minute read: How to use social media to market your business 14 best types of social media posts …

Jan 08, 2020

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