customer experience

Why customer management matters

Running a small business brings many uncertainties. Knowing who your customers really are, as well as what makes them tick, no longer needs to be one.

Jan 09, 2018

Greg Witten: Giving local restaurants the ingredients to win as consumer tastes shift

Greg Witten, Director of Strategic Partnerships at Vantiv, the nation’s largest card processor, outlines how local eateries are using technology to increase bandwidth, find new ways to stand out, and attract new customers.

Dec 18, 2017

The Inn at Elk River: Quantifying success in high-touch hospitality

Technology is helping a small bed-and-breakfast in the Carolina mountains deliver a restful and rustic experience without wasted effort or resources. 

Sep 11, 2017

4 ways to get customer feedback

Customer feedback is vital for small businesses. Thankfully, it’s never been easier to learn what customers are thinking. 

Sep 07, 2017

OnTarget Range: Hitting the mark with online reviews

Hitting the bullseye with online customer feedback has led to big things for this Illinois gun shop and firing range.

Aug 24, 2017

The Gables Restaurant: How to turn complaining customers into repeat visitors

A historic, pre-Revolutionary War property in Pennsylvania’s beautiful Brandywine Valley is taking a modern approach to delivering great dining and event experiences.

Aug 21, 2017

Avoid these 5 customer service pet peeves

Want to keep your customers coming back? Avoid these customer service pet peeves like the plague.

Jul 18, 2017

Ask these 3 questions to better understand your customers

Small businesses need better and simpler ways to understand and serve their best customers. Start by asking these key questions.

May 31, 2017