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SOUTH DAKOTA


We analyzed transactions for every day of the 2018 calendar year at over 52,000 small, local retail shops across the United States, including South Dakota. The result is a comprehensive look at when local retail shops of all kinds do the most business, when they sell the most items, and when customers spend a little extra when out shopping.

What we learned about local retail sales in South Dakota

South Dakota is the 12th-ranked state for average retail revenue in the United States, pulling in 11% more in daily revenue than the national average on a given day.

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How much do retail shops in South Dakota make on an average day?

On a given day, retail shops in South Dakota brought in $1,064 in revenue. The average retail business also processed about 14 transactions each day while seeing customers spend an average of $76.88 per ticket.

Sales Revenue Transactions Ticket Size
$1,064 14 $76.88
National Rank: 12 National Rank: 15 National Rank: 22

 

What days of the week are retail shops in South Dakota busiest?

Fridays and Saturdays are busy at retail shops across the country, and things were no different for South Dakota retail businesses.

 

 

Fridays were particularly big, as 18% of all retail revenue in South Dakota came in on that day alone. On average, only 41% of retailers keep their doors open on Sundays in South Dakota, making it easily the slowest day of the week overall.

 

Among transacting businesses, Saturday was the busiest day of the week in terms of foot traffic, with South Dakota retail businesses processing an average of 17 transactions per day.

 

South Dakotans spend more per transaction on throughout the week, with Mondays claiming the largest average ticket size of the week at $78.55 per ticket. Still, average ticket price remains fairly consistent throughout the week except for Wednesdays, when they spent an average of $05.04 less than on Mondays.

 

What time of year do retail shops in South Dakota make the most money?

South Dakotans clearly love to shop regardless of the season, but what does the average year look like from week to week at retail shops in South Dakota? Let's take a look.

Back to school shopping appears to really move the needle for local retailers in the Mount Rushmore State. August was the biggest month of the year overall, and 4 of the top 10 shopping weeks of the year fell during late August and early September.

While August may have been the biggest month of the year overall, the holiday shopping season was responsible for the single-biggest week of the year for South Dakota retailers: December 16th through the 22nd.

 

Top 5 days for South Dakota retail businesses

The holiday shopping season also brought the biggest shopping days of the year for retailers in South Dakota, as each of the top five days of the year all fell between Black Friday and Christmas Eve.

#1 #2 #3 #4 #5

11/23/18

Black Friday

12/21/18

Weekend before Christmas

12/22/18

Weekend before Christmas

12/15/18

12/8/18

Friday Friday Saturday Saturday Saturday

 

South Dakota retail shops on prominent days

Retail shops look to events and holidays to generate big sales for their business. Here’s how prominent days rank compared to the average day.

  Day rank based on total sales How much did retail shops that were open make?
Day Day Rank Total rev vs avg % of retail shops open Avg rev Rev vs avg Avg txns Txns vs avg Avg ticket Ticket vs avg
New Year's Day 362 -80% 22% $752 -29% 11 -19% $66.7 -13%
Martin Luther King Jr. Day 299 -28% 81% $765 -28% 11 -18% $67.28 -12%
Day before Valentine's Day 26 44% 89% $1378 30% 17 23% $81.19 6%
Valentine's Day 18 54% 92% $1426 34% 22 55% $66.33 -14%
President's Day 308 -36% 73% $738 -31% 9 -35% $82.31 7%
St. Patrick's Day 104 16% 83% $1187 12% 16 18% $72.41 -6%
Friday before Easter 36 36% 93% $1241 17% 16 15% $78.19 2%
Saturday before Easter 83 19% 82% $1243 -58% 13 -9% $35.73 -54%
Easter Sunday 363 -91% 17% $1,177 11% 17 26% $67.46 -12%
Cinco de Mayo 100 17% 84% $1,230 16% 18 27% $69.97 -9%
Friday before Mother's Day 25 45% 100% $1,521 43% 20 44% $76.12 -1%
Saturday before Mother's Day 19 53% 86% $737 -31% 12 -15% $62.68 -18%
Mother's Day 355 -63% 42% $1,171 10% 14 1% $84.05 9%
Friday before Memorial Day 42 33% 97% $1,157 9% 15 11% $75.42 -2%
Saturday before Memorial Day 157 7% 78% $1,513 42% 12 -12% $124.11 61%
Memorial Day 300 -29% 40% $1,081 2% 15 7% $73.12 -5%
Friday before Father's Day 49 30% 98% $797 -25% 13 -5% $60.68 -21%
Saturday before Father's Day 146 9% 86% $866 -19% 13 -9% $69.02 -10%
Father's Day 352 -60% 42% $1,429 34% 16 16% $88.66 15%
4th of July 357 -66% 34% $1,440 35% 18 27% $82.23 7%
Friday before Labor Day 12 64% 98% $1,529 44% 13 -3% $113.77 48%
Saturday before Labor Day 33 37% 81% $1,113 5% 14 2% $78.52 2%
Labor Day 291 -22% 43% $1,075 1% 12 -11% $87.57 14%
Halloween 120 14% 87% $433 -59% 10 -28% $43.58 -43%
Veteran's Day 332 -51% 39% $2,588 143% 25 82% $102.47 33%
Thanksgiving 364 -92% 16% $1,872 76% 19 39% $97.03 26%
Black Friday 1 133% 77% $991 -7% 12 -14% $83.38 8%
Small Business Saturday 9 66% 76% $1,180 11% 14 3% $82.41 7%
Sunday after Thanksgiving 331 -50% 43% $1,910 80% 24 77% $78.12 2%
Cyber Monday 135 12% 81% $2,072 95% 27 95% $76.67 0%
Friday before Christmas 2 93% 86% $1,493 40% 22 59% $67.76 -12%
Saturday before Christmas 3 81% 74% $1,163 9% 16 17% $71.94 -6%
Sunday before Christmas 290 -22% 44% $274 -74% 11 -22% $25.49 -67%
Christmas Eve 277 -15% 62% $1,032 -3% 10 -28% $103.15 34%
Christmas Day 365 -97% 11% $274 -74% 11 -22% $25.49 -67%
New Year's Eve 298 -26% 61% $1,032 -3% 10 -28% $103.15 34%

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