Graphic of the Unites States of America

OHIO


We analyzed transactions for every day of the 2018 calendar year at over 52,000 small, local retail shops across the United States, including Ohio. The result is a comprehensive look at when local retail shops of all kinds do the most business, when they sell the most items, and when customers spend a little extra when out shopping.

What we learned about local retail sales in Ohio

Ohio is the 42nd-ranked state for average retail revenue in the United States, pulling in 19% less in daily revenue than the national average on a given day.

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How much do retail shops in Ohio make on an average day?

On a given day, retail shops in Ohio brought in $775 in revenue. The average retail business also processed about 12 transactions each day while seeing customers spend an average of $65.97 per ticket.

Sales Revenue Transactions Ticket Size
$775 12 $65.97
National Rank: 42 National Rank: 36 National Rank: 42

 

What days of the week are retail shops in Ohio busiest?

Fridays and Saturdays are busy at retail shops across the country, and things were no different for Ohio retail businesses.

 

 

Fridays were particularly big, as 19% of all retail revenue in Ohio came in on that day alone. On average, only 40% of retailers keep their doors open on Sundays in Ohio, making it easily the slowest day of the week overall.

 

Among transacting businesses, Saturday was the busiest day of the week in terms of foot traffic, with Ohio retail businesses processing an average of 15 transactions per day.

 

Ohioans spend more per transaction on weekdays, with Tuesdays claiming the largest average ticket size of the week at $70.77 per ticket. Locals are the most frugal on Sundays, when they spent an average of $21.78 less than on Tuesdays.

 

What time of year do retail shops in Ohio make the most money?

Ohioans clearly love to shop regardless of the season, but what does the average year look like from week to week at retail shops in Ohio? Let's take a look.

May was the biggest month of the year overall for retail shops in the Buckeye State, no doubt thanks to a huge lift from the month's biggest holidays. The week leading up to Mother's Day was the biggest week of the year (and the week before that was the third biggest), while the week of May 20th through the 26th (Memorial Day weekend) was the fourth biggest.

 

Top 5 days for Ohio retail businesses

Last-minute shopping brought a lot of business in the doors for Ohio retail shops. The weekend before Mother's Day was responsible for the top two days of the year, while the Saturday and Friday before Christmas were third and fourth biggest days.

#1 #2 #3 #4 #5

5/11/18

Mother's Day Weekend

5/12/18

Mother's Day Weekend

12/22/18

Weekend before Christmas

12/21/18

Weekend before Christmas

5/4/18

Friday Saturday Saturday Friday Friday

 

Ohio retail shops on prominent days

Retail shops look to events and holidays to generate big sales for their business. Here’s how prominent days rank compared to the average day.

  Day rank based on total sales How much did retail shops that were open make?
Day Day Rank Total rev vs avg % of retail shops open Avg rev Rev vs avg Avg txns Txns vs avg Avg ticket Ticket vs avg
New Year's Day 363 -86% 15% $574 -26% 11 -7% $52.64 -20%
Martin Luther King Jr. Day 295 -24% 73% $640 -18% 8 -31% $79.08 20%
Day before Valentine's Day 35 37% 87% $968 25% 14 20% $68.46 4%
Valentine's Day 11 58% 86% $1139 47% 18 54% $62.85 -5%
President's Day 254 -9% 80% $705 -9% 9 -20% $74.71 13%
St. Patrick's Day 89 22% 84% $889 15% 14 22% $62.07 -6%
Friday before Easter 25 44% 93% $960 22% 16 33% $60.79 -8%
Saturday before Easter 53 30% 85% $948 -44% 11 -4% $38.6 -41%
Easter Sunday 364 -87% 18% $1,042 34% 17 48% $59.97 -9%
Cinco de Mayo 17 50% 89% $1,246 61% 18 52% $69.95 6%
Friday before Mother's Day 1 101% 100% $1,363 76% 22 88% $61.58 -7%
Saturday before Mother's Day 2 99% 90% $937 21% 19 61% $49.4 -25%
Mother's Day 300 -31% 45% $999 29% 15 24% $68.32 4%
Friday before Memorial Day 9 59% 98% $1,034 33% 16 39% $63.33 -4%
Saturday before Memorial Day 28 42% 85% $666 -14% 13 13% $50.27 -24%
Memorial Day 347 -61% 36% $885 14% 15 24% $60.88 -8%
Friday before Father's Day 20 48% 100% $598 -23% 13 13% $45.11 -32%
Saturday before Father's Day 74 26% 88% $575 -26% 12 2% $48.2 -27%
Father's Day 345 -60% 41% $941 21% 14 21% $66.38 1%
4th of July 357 -69% 34% $890 15% 15 31% $57.94 -12%
Friday before Labor Day 29 41% 92% $569 -27% 12 5% $46.14 -30%
Saturday before Labor Day 144 11% 77% $841 8% 12 -2% $72.67 10%
Labor Day 358 -70% 33% $649 -16% 14 18% $46.84 -29%
Halloween 130 13% 83% $630 -19% 15 25% $42.73 -35%
Veteran's Day 339 -59% 39% $1,343 73% 20 67% $68.46 4%
Thanksgiving 362 -84% 15% $1,005 30% 17 41% $60.45 -8%
Black Friday 7 64% 75% $628 -19% 12 6% $50.28 -24%
Small Business Saturday 104 18% 72% $698 -10% 10 -16% $70.92 7%
Sunday after Thanksgiving 337 -58% 41% $1,314 70% 19 59% $70.3 7%
Cyber Monday 271 -12% 77% $1,484 91% 22 88% $67.08 2%
Friday before Christmas 4 84% 86% $1,097 41% 20 66% $56.13 -15%
Saturday before Christmas 3 86% 77% $979 26% 14 23% $67.51 2%
Sunday before Christmas 283 -18% 46% $312 -60% 6 -52% $54.84 -17%
Christmas Eve 211 0% 63% $645 -17% 11 -8% $59.49 -10%
Christmas Day 365 -97% 6% $312 -60% 6 -52% $54.84 -17%
New Year's Eve 306 -38% 59% $645 -17% 11 -8% $59.49 -10%

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