NORTH DAKOTA
We analyzed transactions for every day of the 2018 calendar year at over 52,000 small, local retail shops across the United States, including North Dakota. The result is a comprehensive look at when local retail shops of all kinds do the most business, when they sell the most items, and when customers spend a little extra when out shopping.
What we learned about local retail sales in North Dakota
North Dakota is the 8th-ranked state for average retail revenue in the United States, pulling in 17% more in daily revenue than the national average on a given day.
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How much do retail shops in North Dakota make on an average day?
On a given day, retail shops in North Dakota brought in $1,127 in revenue. The average retail business also processed about 16 transactions each day while seeing customers spend an average of $68.94 per ticket.
| Sales Revenue | Transactions | Ticket Size |
| $1,127 | 16 | $68.94 |
| National Rank: 8 | National Rank: 4 | National Rank: 35 |
What days of the week are retail shops in North Dakota busiest?
Fridays and Saturdays are busy at retail shops across the country, and things were no different for North Dakota retail businesses.
Fridays were particularly big, as 21% of all retail revenue in North Dakota came in on that day alone. On average, only 37% of retailers keep their doors open on Sundays in North Dakota, making it easily the slowest day of the week overall.
Among transacting businesses, Friday was the busiest day of the week in terms of foot traffic, with North Dakota retail businesses processing an average of 24 transactions per day.
North Dakotans spend more per transaction on weekdays, with Saturdays claiming the largest average ticket size of the week at $75.70 per ticket. Locals are the most frugal on Sundays, when they spent an average of $18.30 less than on Saturdays.
What time of year do retail shops in North Dakota make the most money?
North Dakotans clearly love to shop regardless of the season, but what does the average year look like from week to week at retail shops in North Dakota? Let's take a look.
Summer was huge for retail shops in the Peace Garden State, as the months of June and July were responsible for 18% of annual revenue and 3 of the top 10 shopping weeks of the year. While June may have been the biggest month of the year overall, the holiday shopping season was responsible for the single-biggest week of the year for North Dakota retailers: December 16th through the 22nd.
Top 5 days for North Dakota retail businesses
Black Friday was the single-biggest day of the year for North Dakota retailers, and the Friday before Christmas was the third biggest. Mother's Day was also quite big, as the Friday before the holiday was the fifth biggest day of the year for North Dakota retail businesses.
| #1 | #2 | #3 | #4 | #5 |
11/23/18 Black Friday |
6/29/18 |
12/21/18 Weekend before Christmas |
4/13/18 |
5/11/18 Mother's Day Weekend |
| Friday | Friday | Friday | Friday | Friday |
North Dakota retail shops on prominent days
Retail shops look to events and holidays to generate big sales for their business. Here’s how prominent days rank compared to the average day.
| Day rank based on total sales | How much did retail shops that were open make? | ||||||||
| Day | Day Rank | Total rev vs avg | % of retail shops open | Avg rev | Rev vs avg | Avg txns | Txns vs avg | Avg ticket | Ticket vs avg |
| New Year's Day | 362 | -85% | 23% | $590 | -48% | 14 | -17% | $43.28 | -37% |
| Martin Luther King Jr. Day | 282 | -23% | 74% | $915 | -19% | 12 | -24% | $73.54 | 7% |
| Day before Valentine's Day | 30 | 46% | 87% | $1462 | 30% | 20 | 24% | $72.33 | 5% |
| Valentine's Day | 6 | 82% | 87% | $1827 | 62% | 25 | 51% | $73.93 | 7% |
| President's Day | 171 | 3% | 82% | $1092 | -3% | 14 | -12% | $75.82 | 10% |
| St. Patrick's Day | 55 | 37% | 79% | $1505 | 34% | 20 | 23% | $74.69 | 8% |
| Friday before Easter | 16 | 54% | 82% | $1638 | 26% | 19 | 16% | $75.23 | 9% |
| Saturday before Easter | 106 | 19% | 73% | $1425 | -59% | 10 | -38% | $45.97 | -33% |
| Easter Sunday | 363 | -90% | 19% | $1,371 | 22% | 21 | 31% | $63.9 | -7% |
| Cinco de Mayo | 97 | 23% | 78% | $1,739 | 54% | 29 | 80% | $59.12 | -14% |
| Friday before Mother's Day | 5 | 89% | 94% | $1,542 | 37% | 22 | 34% | $70.48 | 2% |
| Saturday before Mother's Day | 43 | 40% | 79% | $783 | -31% | 18 | 7% | $44.73 | -35% |
| Mother's Day | 355 | -64% | 40% | $1,261 | 12% | 21 | 27% | $60.48 | -12% |
| Friday before Memorial Day | 76 | 31% | 91% | $1,232 | 9% | 16 | 0% | $75.08 | 9% |
| Saturday before Memorial Day | 184 | 0% | 71% | $972 | -14% | 15 | -8% | $64.57 | -6% |
| Memorial Day | 357 | -65% | 31% | $1,318 | 17% | 18 | 7% | $74.97 | 9% |
| Friday before Father's Day | 37 | 43% | 94% | $1,239 | 10% | 19 | 16% | $65.11 | -6% |
| Saturday before Father's Day | 120 | 14% | 75% | $2,939 | 161% | 41 | 150% | $71.95 | 4% |
| Father's Day | 310 | -44% | 40% | $1,606 | 42% | 24 | 49% | $65.82 | -5% |
| 4th of July | 254 | -14% | 25% | $1,570 | 39% | 19 | 16% | $82.63 | 20% |
| Friday before Labor Day | 11 | 67% | 91% | $1,234 | 9% | 20 | 20% | $62.93 | -9% |
| Saturday before Labor Day | 95 | 24% | 69% | $1,076 | -5% | 17 | 6% | $62.24 | -10% |
| Labor Day | 316 | -49% | 36% | $887 | -21% | 18 | 8% | $50.01 | -27% |
| Halloween | 142 | 8% | 88% | $474 | -58% | 12 | -24% | $38.09 | -45% |
| Veteran's Day | 347 | -62% | 38% | $2,966 | 163% | 38 | 131% | $78.44 | 14% |
| Thanksgiving | 364 | -91% | 17% | $1,614 | 43% | 22 | 34% | $73.4 | 6% |
| Black Friday | 1 | 164% | 77% | $983 | -13% | 16 | -5% | $63.01 | -9% |
| Small Business Saturday | 63 | 35% | 73% | $1,120 | -1% | 14 | -12% | $77.45 | 12% |
| Sunday after Thanksgiving | 336 | -57% | 38% | $2,190 | 94% | 30 | 86% | $71.95 | 4% |
| Cyber Monday | 178 | 2% | 79% | $2,174 | 93% | 28 | 74% | $76.47 | 11% |
| Friday before Christmas | 3 | 116% | 86% | $1,612 | 43% | 26 | 62% | $60.96 | -12% |
| Saturday before Christmas | 9 | 74% | 70% | $1,633 | 45% | 17 | 5% | $95.2 | 38% |
| Sunday before Christmas | 286 | -25% | 41% | $574 | -49% | 26 | 61% | $21.78 | -68% |
| Christmas Eve | 124 | 13% | 60% | $1,328 | 18% | 16 | -4% | $84.86 | 23% |
| Christmas Day | 365 | -98% | 3% | $574 | -49% | 26 | 61% | $21.78 | -68% |
| New Year's Eve | 175 | 2% | 67% | $1,328 | 18% | 16 | -4% | $84.86 | 23% |