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Graphic of Maryland

The State of Local Restaurants 2020

MARYLAND


We analyzed transactions for every day of the 2019 calendar year at 36,000 local restaurants across the United States, including Maryland. This resulted in a comprehensive examination of when local restaurants do the most business, when they serve the most diners, and what 2020 may look like when it comes to eating local.

What we learned about local restaurant sales in Maryland

Maryland is the 14th-ranked state for average daily restaurant revenue in the country, generating 11% more in daily revenue than the national average on a given day.

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How much do restaurants in Maryland make on an average day?

On a typical day, the average restaurant in Maryland brought in $1,497 in revenue. The average restaurant also processed about 50 daily transactions at an average of $29.85 per ticket.

Sales Revenue Transactions Ticket Size
$1,497 50 $29.85
National Rank: 14 National Rank: 18 National Rank: 16

 

What days of the week are busiest for Maryland restaurants?

Fridays and Saturdays are money makers at restaurants across the US, and that trend continues for Maryland.

 

Saturdays were especially huge, with 21% of all restaurant revenue in Maryland coming in on that day alone. On the other hand, Mondays were the slowest day of the week for Maryland restaurants, with only 9% of revenue generated that day.

 

 

Maryland restaurants processed an average of 62 daily transactions on Fridays, more than any other day of the week.

 

 

Marylanders spend more per transaction on weekends, with Saturdays boasting the largest average ticket of the week at $35.70 per ticket. Average ticket price is lowest on Mondays, when diners spent an average of $10.37 less than on Saturdays.

 

What time of year do Maryland restaurants make the most money?

Marylanders enjoy dining out regardless of the season, but what does the average year look like from week to week at restaurants in Maryland? Let's take a look.

Summer was huge for restaurants in the Old Line State. August was the top month of the year, and 8 of the top 10 weeks of the year were in the months of June, July, and August. The top two weeks of the year, though, were all about celebrating Mom and Dad. The #1 week of the year was the week of Father's Day (June 10th through the 16th), and the #2 week of the year was the week of Mother's Day (May 6th through the 12th).

 

Top 5 days for Maryland restaurants

Mother's Day and Father's Day were also huge from a single-day perspective, as these holidays were responsible for four of the top five days of the year for Maryland restaurants.

#1 #2 #3 #4 #5

5/12/19

Mother's Day

5/11/19

Mother's Day Weekend

6/16/19

Father's Day

5/18/19

6/15/19

Father's Day Weekend

Sunday Saturday Sunday Saturday Saturday

 

Maryland restaurants on prominent days

Restaurants rely on holidays and events to drive big sales days for their business. Here's how prominent days rank compared to the average day.

  Day rank based on total sales How much did restaurants that were open make?
Day Day Rank Total rev vs avg % of restaurants open Avg rev Rev vs avg Avg txns Txns vs avg Avg ticket Ticket vs avg
New Year's Day 305 -31% 64% $1,400 -7% 40 -20% $34.85 17%
Super Bowl Sunday 166 -2% 80% $1,616 8% 48 -4% $33.63 13%
Valentine's Day 97 28% 89% $1,889 26% 57 13% $33.38 12%
St. Patrick's Day 112 19% 83% $1,892 26% 54 7% $35.31 18%
Friday before Easter 62 38% 96% $1,888 26% 61 22% $30.92 4%
Saturday before Easter 44 44% 93% $2,022 35% 57 15% $35.21 18%
Easter Sunday 171 -4% 69% $1,838 23% 46 -9% $40.11 34%
Cinco de Mayo 93 29% 87% $1,956 31% 53 6% $36.66 23%
Friday before Mother's Day 39 45% 99% $1,922 28% 65 29% $29.74 0%
Saturday before Mother's Day 2 73% 94% $2,401 60% 64 28% $37.50 26%
Mother's Day 1 89% 87% $2,839 90% 58 16% $48.69 63%
Friday before Memorial Day 42 44% 99% $1,915 28% 61 23% $31.15 4%
Saturday before Memorial Day 26 51% 95% $2,085 39% 58 15% $36.05 21%
Memorial Day 192 -9% 72% $1,651 10% 49 -3% $33.88 14%
Friday before Father's Day 23 51% 99% $1,998 34% 65 30% $30.63 3%
Saturday before Father's Day 5 61% 95% $2,219 48% 60 19% $37.26 25%
Father's Day 3 71% 88% $2,530 69% 58 15% $43.88 47%
4th of July 170 -3% 70% $1,802 20% 50 0% $36.00 21%
Friday before Labor Day 36 45% 96% $1,977 32% 65 30% $30.45 2%
Saturday before Labor Day 34 46% 91% $2,091 40% 59 18% $35.27 18%
Labor Day 225 -16% 68% $1,620 8% 49 -2% $33.01 11%
Halloween 244 -21% 85% $1,225 -18% 48 -5% $25.61 -14%
Thanksgiving Eve 127 13% 87% $1,698 13% 54 8% $31.30 5%
Thanksgiving 365 -62% 34% $1,472 -2% 31 -39% $48.20 62%
Christmas Eve 272 -26% 64% $1,524 2% 40 -21% $38.37 29%
Christmas Day 364 -62% 28% $1,820 22% 41 -18% $43.99 47%
New Year's Eve 158 2% 72% $1,869 25% 50 0% $37.37 25%

Methodology

Womply analyzed daily revenue for over 36,000 restaurants in all 50 states, as well as the District of Columbia, for all 365 days of the 2019 calendar year. Restaurants were only included in the analysis if they qualified as small businesses, Womply had a full year of transaction history, and the business recorded multiple transactions per day, on average.

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