The State of Local Restaurants 2020
DELAWARE
We analyzed transactions for every day of the 2019 calendar year at 36,000 local restaurants across the United States, including Delaware. This resulted in a comprehensive examination of when local restaurants do the most business, when they serve the most diners, and what 2020 may look like when it comes to eating local.
What we learned about local restaurant sales in Delaware
Delaware is the 38th-ranked state for average daily restaurant revenue in the country, generating 20% less in daily revenue than the national average on a given day.
Do you own a restaurant in Delaware?
How much do restaurants in Delaware make on an average day?
On a typical day, the average restaurant in Delaware brought in $1,076 in revenue. The average restaurant also processed about 41 daily transactions at an average of $25.97 per ticket.
Sales Revenue | Transactions | Ticket Size |
$1,076 | 41 | $25.97 |
National Rank: 38 | National Rank: 37 | National Rank: 31 |
What days of the week are busiest for Delaware restaurants?
Fridays and Saturdays are money makers at restaurants across the US, and that trend continues for Delaware.
Saturdays were especially huge, with 20% of all restaurant revenue in Delaware coming in on that day alone. On the other hand, Mondays were the slowest day of the week for Delaware restaurants, with only 9% of revenue generated that day.
Delaware restaurants processed an average of 52 daily transactions on Fridays, more than any other day of the week.
Delawareans spend more per transaction on weekends, with Saturdays boasting the largest average ticket of the week at $29.38 per ticket. Average ticket price is lowest on Mondays, when diners spent an average of $6.60 less than on Saturdays.
What time of year do Delaware restaurants make the most money?
Delawareans enjoy dining out regardless of the season, but what does the average year look like from week to week at restaurants in Delaware? Let's take a look.
Summer was huge for restaurants in the First State. August was the top month of the year, and 9 of the top 10 weeks of the year were in the months of June, July, and August. That includes the single-biggest week of the year for Delaware restaurants: July 29th through August 4th.
Top 5 days for Delaware restaurants
Summer was responsible for the biggest day of the year, and a total of four of the top five days of the year overall. Labor Day weekend was also big from a single-day perspective for restaurants in Delaware, accounting for the third biggest day of the year overall.
#1 | #2 | #3 | #4 | #5 |
8/2/19 |
7/19/19 |
8/30/19 Labor Day Weekend |
7/27/19 |
8/3/19 |
Friday | Friday | Friday | Saturday | Saturday |
Delaware restaurants on prominent days
Restaurants rely on holidays and events to drive big sales days for their business. Here's how prominent days rank compared to the average day.
Day rank based on total sales | How much did restaurants that were open make? | ||||||||
Day | Day Rank | Total rev vs avg | % of restaurants open | Avg rev | Rev vs avg | Avg txns | Txns vs avg | Avg ticket | Ticket vs avg |
New Year's Day | 358 | -56% | 50% | $785 | -27% | 29 | -31% | $27.53 | 6% |
Super Bowl Sunday | 260 | -24% | 63% | $1,074 | 0% | 39 | -5% | $27.26 | 5% |
Valentine's Day | 107 | 17% | 80% | $1,312 | 22% | 45 | 8% | $29.35 | 13% |
St. Patrick's Day | 213 | -13% | 69% | $1,122 | 4% | 42 | 2% | $26.48 | 2% |
Friday before Easter | 17 | 67% | 94% | $1,571 | 46% | 55 | 32% | $28.67 | 10% |
Saturday before Easter | 56 | 43% | 93% | $1,365 | 27% | 45 | 9% | $30.12 | 16% |
Easter Sunday | 308 | -36% | 53% | $1,072 | 0% | 30 | -27% | $35.22 | 36% |
Cinco de Mayo | 138 | 8% | 73% | $1,310 | 22% | 44 | 7% | $29.64 | 14% |
Friday before Mother's Day | 35 | 56% | 98% | $1,425 | 32% | 52 | 26% | $27.28 | 5% |
Saturday before Mother's Day | 27 | 64% | 94% | $1,553 | 44% | 50 | 21% | $31.05 | 20% |
Mother's Day | 62 | 38% | 78% | $1,580 | 47% | 43 | 4% | $36.69 | 41% |
Friday before Memorial Day | 8 | 76% | 100% | $1,563 | 45% | 60 | 44% | $26.26 | 1% |
Saturday before Memorial Day | 15 | 69% | 98% | $1,540 | 43% | 50 | 21% | $30.64 | 18% |
Memorial Day | 216 | -14% | 68% | $1,130 | 5% | 42 | 2% | $26.72 | 3% |
Friday before Father's Day | 20 | 66% | 99% | $1,485 | 38% | 54 | 31% | $27.32 | 5% |
Saturday before Father's Day | 30 | 61% | 97% | $1,482 | 38% | 48 | 17% | $30.69 | 18% |
Father's Day | 61 | 39% | 76% | $1,631 | 52% | 49 | 18% | $33.31 | 28% |
4th of July | 160 | 1% | 63% | $1,429 | 33% | 45 | 8% | $31.79 | 22% |
Friday before Labor Day | 3 | 77% | 96% | $1,641 | 52% | 58 | 41% | $28.09 | 8% |
Saturday before Labor Day | 13 | 72% | 91% | $1,687 | 57% | 54 | 31% | $31.15 | 20% |
Labor Day | 209 | -12% | 66% | $1,185 | 10% | 41 | 0% | $28.69 | 11% |
Halloween | 204 | -11% | 81% | $975 | -9% | 42 | 0% | $23.46 | -10% |
Thanksgiving Eve | 168 | -1% | 80% | $1,107 | 3% | 42 | 2% | $26.15 | 1% |
Thanksgiving | 364 | -68% | 30% | $960 | -11% | 22 | -46% | $43.21 | 66% |
Christmas Eve | 261 | -24% | 61% | $1,101 | 2% | 31 | -26% | $35.79 | 38% |
Christmas Day | 365 | -87% | 14% | $791 | -27% | 26 | -37% | $30.47 | 17% |
New Year's Eve | 188 | -6% | 65% | $1,292 | 20% | 40 | -3% | $32.00 | 23% |
Methodology
Womply analyzed daily revenue for over 36,000 restaurants in all 50 states, as well as the District of Columbia, for all 365 days of the 2019 calendar year. Restaurants were only included in the analysis if they qualified as small businesses, Womply had a full year of transaction history, and the business recorded multiple transactions per day, on average.