The State of Local Restaurants 2020

BOSTON, MA


We analyzed transactions for every day of the 2019 calendar year at 36,000 local restaurants across the United States, including Boston. The result is a comprehensive look at when local restaurants make the most money, when they seat the most guests, and when customers tend to spend a little extra when eating out.

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How much do restaurants in Boston make on an average day?

On a given day, restaurants in Boston brought in $1,599 in revenue. The average restaurant processed about 55 transactions each day while seeing customers spend an average of $29.06 per ticket.

Sales Revenue Transactions Ticket Size
$1,599 55 $29.06
     

 

What days of the week are restaurants in Boston busiest?

Fridays and Saturdays are busy at restaurants across the country, and things were no different for Boston restaurants

 

 

 

 

 

 

What time of year do restaurants in Boston make the most money?

Boston locals clearly love to dine out regardless of the season, but what does the average year look like from week to week at restaurants in Boston? Let's take a look.

 

Top 5 days for Boston restaurants

Summer was responsible for the single-biggest day of the year for local restaurants in Boston. Mother's Day weekend was also big for restaurants in Boston, accounting for two top days as well.

#1 #2 #3 #4 #5

8/6/19

5/11/19

Mother's Day Weekend

5/12/19

Mother's Day

5/18/19

4/13/19

Tuesday Saturday Sunday Saturday Saturday

 

Boston restaurants on prominent days

Restaurants look to events and holidays to generate big sales for their business. Here's how prominent days rank compared to the average day.

  Day rank based on total sales How much did restaurants that were open make?
Day Day Rank Total rev vs avg % of restaurants open Avg rev Rev vs avg Avg txns Txns vs avg Avg ticket Ticket vs avg
New Year's Day 321 -34% 53% $1,666 4% 49 -12% $34.25 18%
Super Bowl Sunday 247 -19% 68% $1,611 1% 47 -14% $34.17 18%
Valentine's Day 146 7% 80% $1,807 13% 60 9% $30.24 4%
St. Patrick's Day 140 8% 74% $1,974 23% 58 5% $34.28 18%
Friday before Easter 16 52% 93% $2,207 38% 75 35% $29.61 2%
Saturday before Easter 23 50% 89% $2,278 42% 66 20% $34.55 19%
Easter Sunday 231 -14% 61% $1,907 19% 50 -9% $38.24 32%
Cinco de Mayo 81 28% 81% $2,134 33% 60 9% $35.60 22%
Friday before Mother's Day 18 51% 96% $2,125 33% 71 30% $29.72 2%
Saturday before Mother's Day 2 67% 93% $2,412 51% 71 29% $34.09 17%
Mother's Day 3 67% 82% $2,739 71% 60 9% $45.78 58%
Friday before Memorial Day 27 48% 99% $2,012 26% 68 23% $29.70 2%
Saturday before Memorial Day 61 36% 93% $1,968 23% 61 11% $32.14 11%
Memorial Day 242 -17% 70% $1,603 0% 58 6% $27.40 -6%
Friday before Father's Day 15 52% 99% $2,064 29% 70 27% $29.58 2%
Saturday before Father's Day 14 53% 96% $2,150 34% 65 19% $32.84 13%
Father's Day 52 40% 85% $2,224 39% 57 3% $39.24 35%
4th of July 349 -44% 47% $1,594 0% 62 13% $25.71 -12%
Friday before Labor Day 53 40% 95% $1,974 23% 66 20% $29.85 3%
Saturday before Labor Day 75 31% 89% $1,987 24% 60 9% $33.10 14%
Labor Day 245 -18% 68% $1,619 1% 54 -1% $29.87 3%
Halloween 241 -17% 79% $1,413 -12% 49 -11% $28.73 -1%
Thanksgiving Eve 95 21% 85% $1,916 20% 59 6% $32.74 13%
Thanksgiving 364 -67% 27% $1,666 4% 37 -34% $45.59 57%
Christmas Eve 307 -31% 51% $1,824 14% 41 -25% $44.01 51%
Christmas Day 365 -72% 20% $1,915 20% 42 -24% $45.86 58%
New Year's Eve 99 18% 66% $2,433 52% 52 -5% $46.46 60%

Methodology

Womply analyzed daily revenue for over 36,000 restaurants in all 50 states, as well as the District of Columbia, for all 365 days of the 2019 calendar year. Restaurants were only included in the analysis if they qualified as small businesses, Womply had a full year of transaction history, and the business recorded multiple transactions per day, on average.

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