May 22, 2018
Titanium Payments Partners With Womply to Arm Merchants With Technology to Attract, Retain, and Engage More Customers (Business Wire)
Partnership puts big data and cloud-based software to work on small business owners’ biggest needs: more customers, more money, and more time
AUSTIN, Texas — May 22, 2018 — Titanium Payments, a national cooperative of merchant-focused independent sales offices (ISOs), today announced it has partnered with Womply, the leader in front office software for small- and medium-sized businesses (SMBs), to offer Titanium Payments Insights.
With Titanium Payments Insights, merchants can use a simple, intuitive Web-based platform to take control of their online business reputation, engage their customers, and monitor the health of their business every day. Powered by Womply, Titanium Payments Insights addresses merchants’ top concerns: attracting customers, making more money from repeat business, and saving time.
“Merchants need more than payment processing, and we’re proud to partner with Womply to offer a broader set of innovative solutions that address the changing landscape,” says Andy Pitts, CEO at Titanium Payments. “Increasingly, businesses that don’t use digital tools to their advantage lose ground to those that do. We want to help our merchants take advantage of new opportunities to attract, retain, and engage customers.”
The partnership between Titanium Payments and Womply reflects a growing trend toward small businesses embracing technology in their daily operations. According to research from Techaisle, 94 percent of small businesses now use software-as-a-service (SaaS), up from just 27 percent in 2011. This rapid adoption curve is being driven by new pressures and opportunities as consumer behavior shifts on Main Street.
“Small businesses have historically been underserved by technology, tipping the balance of power in favor of larger companies,” says Cory Capoccia, president of Womply. “We’re thrilled to partner with Titanium Payments to help merchants thrive, not just survive, in a world that’s gone digital all around them.”
Womply’s SaaS platform helps merchants capture the benefits of consumers increasingly using digital tools to find and engage with physical businesses. With Titanium Payments Insights, merchants can:
- Boost their online business reputation to attract more customers via local search. Merchants can see all their reviews in one place, automate responses, and encourage happy customers to share their feedback on sites like Yelp, Google, Facebook, and TripAdvisor.
- Engage their customers to increase highly valuable return visits. The platform automatically creates a complete customer directory, attaches contact information, and sends timely, targeted marketing campaigns to prompt repeat business.
- Monitor their business to know where they stand relative to competitor and market trends. Merchants can see daily and historical sales trends for their business, compare against similar businesses nearby, and easily see consumer spending patterns locally.
Recently, Womply polled thousands of merchants in all 50 states to rank their top concerns. Overwhelmingly, the response was that merchants worry about not having enough customers, money, and time.
Titanium Payments Insights addresses each of these concerns by using data and software to take critical jobs off the business owner’s plate and streamline vital daily customer-facing tasks. The platform also provides a real-time health check through a simple, intuitive analytics interface powered by proprietary data.
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ABOUT WOMPLY
Womply is a software-as-a-service (SaaS) provider to small businesses and one of the fastest growing software companies in America. Our mission is to help small businesses thrive in a digital world. Every day we serve more than 100,000 small businesses across 400+ business verticals, in every corner of America. To learn more, visit http://www.womply.com or email info@womply.com.
ABOUT TITANIUM PAYMENTS
Titanium Payments is a national cooperative of merchant-focused independent sales offices (ISOs), each of which is an equity partner in the company. Titanium Payments doesn’t accumulate any significant profits at the corporate level, reducing overhead and passing savings on to merchants. Titanium Payments is headquartered in Austin, Texas. To learn more, visit http://www.titaniumpayments.com or call (877) 972-0700.