Holding Hands picture

February Newsletter

womply logo with line
thrive guide logo

Are local restaurants feeling the love on Valentine’s Day?

Roses are red. Violets are blue. Was Valentine’s so-so for your restaurant, too?

Every year, couples across America dote upon one another with cards, flowers, and a night out as they celebrate their well-established or new-found love. We wanted to know how much of that love made its way to small, independent restaurants, so we crunched the numbers.

  • What we measured: We analyzed transactions at 26,000 small, independent restaurants across all 50 states for every day of 2017, paying particular attention to the number of transactions, the average size of the ticket, and total daily sales.
  • Turns out: Valentine’s Day isn’t even in the top 100 best days of the year for restaurants– it comes in at 107/365.
  • What else we found: For most restaurants, it’s basically as good for sales as the average weekend. Read the findings in detail.
  • The takeaway: Despite the hype, the abundance of reservations, and general busy feeling, Valentine’s Day really is just business as usual for restaurants.

While Valentine’s Day might be one of the most romantic days of the year, restaurants aren’t feeling the love. Our friends at USA TODAY had some further analysis that’s worth a read.

LEARN MORE

THIS MONTH’S KEY STAT

73%

of small businesses
would shut down within
six months if sales stopped.

And most businesses
haven’t insured against
the biggest threats
facing their businesses.

LEARN MORE

YOUR MONTHLY MUST-READS


image of lobster and crab

SPOTLIGHT

SEAFOOD KITCHEN: HOOKING CUSTOMERS FOR REPEAT BUSINESS

When serving up great food and customer service isn’t enough, online reviews provide great opportunities to win back customers.

READ MORE

image of stadium seating

SMALL BUSINESS DATA

SUPER BOWL SUNDAY: BOOST OR BUST FOR LOCAL RESTAURANTS & BARS?

It turns out, restaurant and bar revenues are a few yards short of a touchdown on Super Bowl Sunday.

READ MORE

image of bicyclists

CUSTOMER MANAGEMENT

5 SIMPLE STRATEGIES TO KEEP YOUR CUSTOMERS COMING BACK

Customer retention can make or break a business. Here are 5 ideas to keep your customers coming back.

READ MORE

image of man working on laptop

REPUTATION MANAGEMENT

IS IT TIME TO AUTOMATE YOUR REPUTATION MANAGEMENT?

You want to be more proactive with your online reviews, but you’re already strapped for time. Is automation the answer? Start with these 7 questions.

READ MORE

LATEST & GREATEST

FINALLY, CUSTOMER ENGAGEMENT THAT’S TOTALLY AUTOMATIC FOR BUSY SMALL BUSINESSES

We lauched a truly automatic customer management system that helps your business

  • Get to know your customers with a self-building customer directory
  • Build better relationships by staying in touch after they’ve left your store, even if you don’t have their email address.

LEARN MORE

image of coffee being served

BUSINESS MANAGEMENT

THE KEY TO WORKING SMARTER (NOT HARDER) IS IN YOUR TRANSACTIONS

When it comes to measuring success, transactions and revenue are the King and Queen, but they’re hardly the only measuring sticks you need to track growth.

READ MORE

image of heart neon sign

EXTRA CREDIT

USA TODAY: WHY SOME SMALL RESTAURANTS HATE VALENTINE’S DAY

USA TODAY featured our analysis of small restaurant’s revenues on Valentine’s Day and included several great insights.

READ MORE