How to claim your Yelp business listing

A step-by-step guide on:

  • How to create a Yelp account
  • How to claim your business on Yelp
  • How to verify your Yelp business account

In this post we will take you step-by-step through the process of claiming your business’s Yelp listing.

If you want to improve your business’s online presence, the first step is to claim your business listings on all the relevant sites like Google, Facebook, Yelp, TripAdvisor, etc. to begin owning your online reputation and responding to reviews.

Online reviews are the best way to advertise your business for free. Learn more, plus get free reputation monitoring and customer insights when you sign up for Womply Free!

Plus, research from Womply shows that businesses that claim their listings on multiple online business reviews sites make 58% more money. Yet less than 1 in 4 local businesses secure and update their online review listings!

How to claim your business on Yelp

Step 1) Search for your business

Start by going to the Yelp page for business owners:

yelp business owner login screen

Once there, type in your street address and business name then click Get Started.

Step 2) Select your Yelp business listing

Start typing the name of your business in the search field provided.

yelp login business screen

When your business appears, click the Claim this Business button to claim your business on Yelp.

Note: If your business listing does not appear in the dropdown list below, then you will need to add it yourself. For more instructions, scroll down to the “How to add a new Yelp business listing” section.

Step 3) Create a free Yelp business account

Enter any existing email address you own (ex:,, to create your free Yelp Business account.

yelp login for business screen

Please note: The email address you provide when creating your Yelp account will NOT be visible to your customers. List the best recovery email in the event you forget your login password.

How to add a new Yelp business listing

Step 1) Add your business listing

yelp business owner login screen

If your business doesn’t show up in Yelp’s business listings, that means you’ll need to add it yourself.

  • If you have a Yelp Business account: Click Log In
  • If you do not have a Yelp Business account: Click Add your business to Yelp at the bottom of the search field

Step 2) Enter your business information

Once you’ve logged into a Yelp Business account, you’ll be able to enter all of your business information on this screen:

add a business to yelp screen

Double check to make sure you’ve entered your information accurately and click Add Business.

Note: The email address you provide when adding your business on Yelp will NOT be visible to your customers. Provide the best recovery email address in the event you forget your login password.

Step 3) Confirm your email address

Click the Confirm email address button to receive your confirmation email.

yelp business owner confirm email screen

Step 4) Check your email inbox

Check your email inbox for a Yelp New Business message and click on the link provided within the email to log into your Yelp Business account. This will automatically claim your business on Yelp.

But claiming your Yelp listing is only the first step. You’ll next want to verify your business to take full advantage of Yelp’s features.

How to verify your Yelp business account

Yelp requires that you verify your Business listing to claim, manage, and update any of the listing information.

Step 1: Verify your business phone number via phone call or text

yelp business owner confirm verify phone number screen

Please note: Do not start this verification process if you are not at the business location at the time you request the verification phone call and/or if your business number cannot receive text messages.

Work-around: If you ask Yelp to call your place of business, ask an employee in advance to pick up the Yelp verification phone call once you send the request, then have your employee call you back with the verification code.

yelp business owner login confirm verification code screen

Enter the verification code provided from the Yelp phone call or text message and click Continue.

Step 2: Upload your photo

In order for you to reply to customer reviews, Yelp requires business owners to upload a profile picture.

yelp login business owner account settings screen

On the top menu, click Account Settings.

yelp business login add photo screen

In the Account Information section, click Add photo.

yelp business owner login add photo upload screen

Yelp then gives you a “Right” and “Wrong” example of a photo to upload. Click on Add Photo to select a picture you have already saved to your device (computer, phone, iCloud account, etc.).

Once your photo has been uploaded and saved to your Yelp Business profile, please give Yelp 24 hours to review and approve your photo.

To check the progress of this status, log into your account and try to respond to a review. Before you are able to type a response, Yelp will notify you if additional information is required to respond to your customer review.

Save time and do more with reputation management software

Claiming and verifying your Yelp listing is a vital step for any local business, but it’s only the first step.

In today’s increasingly digital world, local businesses must have a good online reputation and marketing strategy to stay on top. That’s why more and more business owners are turning to reputation management software like Womply’s to save time and make things easier.

For example, with Womply you can see and respond to your reviews from Yelp and other review sites all in one place. This saves you valuable time otherwise spent jumping from one account to another.

See our additional guides: 

That’s just one of the many features Womply built to help local businesses like yours manage their reviews and build their online presence. Learn more, plus get free reputation monitoring and customer insights when you sign up for Womply Free!


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