10 Los Angeles area events in 2021 your small business should take advantage of

In this 5-minute read:

  • 10 events for LA businesses to know about in 2021

Attending or taking advantage of local public events, conferences, and business expos that get consumers (and business owners) excited can help give your local shop that extra edge. 

Attract new customers and keep them loyal with reputation management software. Learn more, plus get free reputation monitoring and customer insights when you sign up for Womply Free!

Whether you are attending an event or helping tend to the hype around it, you should take advantage of the different ways that these events can help your business.

You can exploit the additional foot traffic, sponsor an event, set up a booth, use the publicity for your PR efforts, and much, much more!

PLEASE NOTE: We have made every attempt to be accurate in our information but as you can imagine during the COVID-19 pandemic, everything is still in flux. Please consult the websites for the individual events and confirm the status of the events you wish to attend.

The Academy Awards 

When: April 25, 2021

Start getting consumers excited about the upcoming Academy Awards ceremony now. Use this global event and the fact that it’s just around the corner to drive customer sales. Consider creating fun discounts or themed deals centered around celebrities and Oscars.

Read more: Free ways to use PR to grow your small business

Influencer Marketing Conference & Expo

When: March 2021

The Influencer Marketing Conference & Expo is going virtual in 2021. Watch for updates at influencermarketingexpo.com

Connect with other businesses and learn more about how your business can benefit from influencer marketing. With social media having such a large impact on younger consumers, this is a great way to increase leads and revenue opportunities. 

Learn everything that you need to know about influencer marketing in 2021 over the course of this virtual series.

Future Festival

When: Postponed

Future Festival Los Angeles has been postponed until further notice to help contain the spread of COVID-19. Check back for updates at futurefestival.com

Future Festival is rated as “the best innovation conference ever!” Your team can join large brands like Starbucks, Netflix, Red Bull, and Google as you learn more about how you can benefit from and contribute to the innovative technologies

Help reinspire your team with the awesome keynote speakers and events this festival has to offer.

2021 NCAA Tournament West Regional

When: March 25-27, 2021

Are you ready for March Madness? Whether you are big into basketball or not, your local customers are, so this is a great opportunity for your business to get in on the hype of the tournament.

You don’t have to attend the event, but you could offer sweet deals surrounding the tournament. Create themed discounts and offerings and blast that on your social media channels. 

basketball on floor for march madness small business events

Digital Summit Los Angeles

When: No date yet

All Digital Summit events in 2020 were canceled and moved online, but the event hopes to make a comeback in 2021. Watch for updates at losangeles.digitalsummit.com

Digital Summit Los Angeles is all about helping your business become the best digital marketers in your industry. Whether you are just starting out or an established business, have a lot of experience in digital marketing or none at all, your business will learn a lot at this conference. 

Over the course of three days, your team will have the opportunity to attend over 45 actionable sessions and engage with speakers from Google, CNN, Nordstrom, Shutterstock, and more.

Marketing Impact Live

When: March 15-17, 2021

Marketing Impact Live is a marketing conference hosted by world-renowned motivational speaker Chalene Johnson. Chalene has been in the health industry for more than 30 years and has worked with brands like BeachBody, p90x, Insanity, and others. 

This Orange County conference is all about increasing your bottom line through adding passive online income to your business strategy. With active learning and regular dance breaks, this event is supposed to be fun and inspire you to take action. 

If you’re new to the event, you can get two free tickets for your team! Buy tickets now at chalenejohnson.com

Los Angeles Speed Networking

When: April 13 & 26, 2021

Join this virtual speed networking event to connect with like-minded business professionals and enhance your business relationships. You’ve heard of speed dating, right? This event takes the base concept of speed dating and puts it into business terms. You get to connect with one professional at a time and expand your contacts in the business world. 

You could meet someone who has faced the same problems you’re currently working through with your startup or meet someone that you could bounce ideas off of for an investment opportunity you’re contemplating. Whether you are a seasoned professional or a new entrepreneur, this networking event is meant for you. 

Buy your tickets or learn more at networknite.com

Orange County Fair

When: July 16-August 15, 2021

Don’t miss out on the Orange County Fair this summer! If you have a retail or food business, you can gain tons of great exposure by participating as a vendor here. 

Even service businesses can set up a booth for the opportunity to talk to more potential customers. You never know when someone is in need of your services and your booth might just catch their eye. 

Get your team excited about this and work up some fun promotions surrounding the fair. Learn everything you need to know about participating at ocfair.com.

ferris wheel at sunset for small business events

Small Business Expo

When: September 14, 2021

Attend the Small Business Expo at the California Market Center this September. Whether you are an attendee or an exhibitor, you can make some valuable connections at this expo that will help further your business goals. 

This event is a hub for entrepreneurial activity that will help you learn more about innovative technologies, marketing, and how to improve your business. 

To attend the expo or learn more about becoming an exhibitor, visit thesmallbusinessexpo.com.

Wonder Woman Tech Conference

When: October 26-29, 2021

The Wonder Woman Tech Conference is focused around empowering women in business. This year, the conference will be hosting a hybrid event, with both in-person and virtual attendees. This multi-day event will give attendees the chance to participate in interactive experiences and thoughtful conversation and also has over 100 speakers and thought leaders in STEAM (Science, Technology, Engineering, Arts, Math) who will be presenting. 

Join this conference to expand your business knowledge, network with other like-minded individuals, attend career fairs, and more. But it’s more than just business, there are fun things to take part in too: movie screening (with a Q&A), virtual art gallery, and musical performances. 

Learn more or get your ticket now at stayhappening.com

Enhance your business with small business marketing software

As you plan out your year and the events that you will attend to enhance your marketing, be sure to look at an internal strategy for improving your marketing as well. 

One thing to always stay on top of is your online reputation. Small business software from Womply can help your business stay on top of your online reviews and listings and provide valuable insights into customer spending habits and revenue trends.

Learn more, plus get free reputation monitoring and customer insights when you sign up for Womply Free!

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